"Spending on digital viewing via download and streaming services to mobile devices such as tablets rose 18% year on year, according to figures from the British Video Association (BVA)...
But they are yet to offset the slump in DVD and Blu-ray sales, which fell 8.1% in the first half of the year. Physical discs accounted for 96.5% of all sales in 2010."
And according to the BVA director general, Lavinia Carey, "Digital is growing and has huge potential with the growth of internet-connected devices such as smartphones and tablets now an accepted norm for video viewing."
Which is why our new Rescues DVD, Sea Kayak with Gordon Brown, Volume 2 will be released as a DVD and as an HD digital download at the same time, mid- October.